We always enjoy working on branding campaigns, big or small, from the ground up. In this case, one of the largest designer resale shops in St. Louis came to us with the task of defining a new store name, logo, business cards, advertising, and a simple micro-site.
With an audience ranging from late teens to early early forties, it was important to have a name that evoked personality and spoke to the exclusivity about “being in the know” to find out about their trendy name brands at great prices.
From that idea, the name “clique” was born and everything else fell into place.
To learn more and join the clique, visit cliquestl.com.