Any client-agency partnership is differentiated by three things. How the agency solves problems. How the agency executes solutions. How the agency manages everything that supports these two processes. Everything else is details.

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• Latest Posts

  • Standing Ovation for Lululemon

    June 4, 2013

    When we talk about managing a crisis and using social media for brand engagement, Lululemon just got an A+ in my book. The background: Lululemon had to recall a yoga pant due to customer complaints that the pants were too sheer and easily seen through when bending over — something that happens quite a bit [...]

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  • Our Next Social Media Intern Could Be You

    May 14, 2013

    Do you have more Facebook friends than all your friends combined? Do you Tweet in your sleep? Did you beta-test Pinterest? Do you see life through an Instagram filter? Is Mashable your homepage? If this sounds like you, have we got an offer for you. Dovetail is looking for a social media intern for this [...]

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  • What is Responsive Web Design

    May 8, 2013

    There is a lot of confusion as to what Responsive Web Design is. Many people think its basically a desktop version optimized for mobile and tablet devices – keeping the design simple and avoiding the use of Flash technology. While this is true, there is a lot more to it. A Responsive Website Design essentially [...]

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